NEWS
Total Sports Complex Names The DeVilling Group as Advertising and Sponsorship Sales Partner
WIXOM, Mich. – Total Sports Complex, Michigan’s largest and most successful youth and adult team sports venue, today announced it has retained The DeVilling Group as its advertising and sponsorship sales partner. Total Sports General Manager, Tony Moscone, made the announcement.
“We have a great number of opportunities for advertising and sponsorship that will have significant benefit to organizations who want to reach an affluent audience,” Moscone said. “In addition, we are looking for partners who share our vision for creating memorable sports opportunities for kids today. The DeVilling Group shares a passion for youth sports, and also has excellent contacts throughout the metro Detroit business community. This is a win for our facility because it will maximize our involvement in the community and add value to the experience of Total Sports for the kids and families who play at and patronize Total Sports Complex.”
Total Sports houses competitive youth and adult leagues, as well as clinics and camps for soccer, lacrosse, baseball, softball and roller hockey. Total Sports offers the best venues in the state for youth sports – training, tournaments and leagues. Total Sports is also the home of Total Performance, the leader in individual and team training with a focus on programs that develop speed, agility, balance and strength for athletes in their specific sports.
The three venues total more than 400,000 square feet and host more than one million visitors annually. This figure is greater than the annual individual attendance at the North American International Auto Show, the Detroit Lions, Detroit Red Wings or Detroit Pistons games in a season. “The demographic associated with Total Sports is typically a younger family with kids that play the sports and parents who support them,” said Moscone. “Our tournaments draw people from Indiana, Ohio, Illinois, Canada and they all invest considerable dollars into the local economy. We are very proud of our ability to contribute to our cities, county and the state.”
Total Sports has opportunities for signage at the facilities, including banners, dasher boards and fence signs at the baseball fields as well as website and email advertising opportunities. Total Sports also has a commitment to “activate” sponsorships, with activities such as on-site “demo days”, product displays and interactive programs with local businesses.
“Youth sports continue to grow and attract the type of family demographic that advertisers want to reach,” said Mike DeVilling, president of The DeVilling Group. “I have two daughters who play competitive youth soccer and we have spent considerable time at games and tournaments at the Total Sports fields. All of the venues are outstanding and we see great potential in helping build the Total Sports brand through advertising and sponsorship activities.”
For more information or to inquire about sponsorship at Total Sports, please contact The DeVilling Group at 248-804-7012 or Dave Wieme at dwieme0714@mac.com.
About Total Sports Complex
The Total Sports Wixom Complex (www.totalrollerhockey.com), located just north of I-96 at the Wixom Road exit, is more than 400,000 square feet and includes three, regulation size soccer/football, multi-use fields, and two indoor non-boarded soccer fields. Wixom also has batting cages, pitching machines, netted training tunnels, full team exercise/training room featuring weights and cardio equipment, the Total Sports Midfield Grill (a full bar and grill) and a centrally located concession snack bar. The Wixom complex also features two full-size, natural grass, outdoor baseball/softball fields. The indoor fields are made up of Field Turf, the most realistic artificial grass on the market. The facility is lit to simulate outdoors and temperature controlled for year-round use. Wixom is also home to the Total Performance Training Center, which features the Midwest’s only Athletic Republic Skating Treadmill. Total Sports Complex also includes Total Roller Hockey and Total Sports Soccer, both in Novi. These facilities host indoor roller hockey and indoor soccer, respectively and make up more than 100,000 square feet.
About The DeVilling Group
The DeVilling Group (www.devillingpr.com), founded in April 2008 and headquartered in Rochester Hills, Michigan, provides media relations, social media marketing and sponsorship sales services to clients in the automotive, high tech, professional services, sports marketing and entertainment industries. The agency provides strategy development, identification of an organization’s newsworthy assets, contacting media outlets to arrange for story placements and interviews, media interview training, and media placement tracking and evaluation. The agency also leverages social media outlets to provide additional channels for an organization’s media relations and marketing messaging, and provides copywriting services for websites, white papers and email newsletters.